Making your WordPress SEO friendly means it’s optimized for search engines. But, search engines don’t really care for what you have to say and they certainly can’t purchase anything. All websites should have these goals:
- Having targeted audience
- Retaining people long enough, so they read what you have to say
- Evoking desired reaction in people after they read your content
And here’s why SEO means much more than what the acronym stands for.